Saturday, December 13, 2008
Just Keep Painting
Let me just say I am opposed to the term "starving artist". I intentionally do not use the phrase because I believe in the self-fulfilling prophecy that suggests that we become what we speak. I believe one of the keys to being a successful artist and running a successful business is diversification. In addition to painting, I teach, speak, write, etc.. I try to follow design trends so that I can offer my customers advice when asked to serve as an "art consultant". Here at the gallery, by representing other artists we give our customers a variety of purchasing choices. Today, being a Saturday in December I certainly sold my share of jewelry to customers who were not looking for art. Different income streams is how I present the concept to artists I speak to. Diversify your product line: yes, diversify your sources of income: absolutely, but never, never give up your first love. Just keep painting.... With that I think I'll make my way to the easel...
Wednesday, December 10, 2008
To Frame or Not to Frame
That is always a question for an artist in the retail environment. Here at the gallery I try to offer my customers choice. I frame many of my smaller pieces (11x14 or smaller) but I seldom frame my larger pieces. I find that although many people prefer a framed painting, there are just as many who do not. I am often asked my opinion. I suggest the client consider a few things. First of course is personal taste: some people feel strongly one way or the other. Second, what type of piece are you considering? Many abstract paintings do not look as good if they are confined within a frame. And conversely many landscapes look more finished with framework surrounding them. Third, what does your space look like? Framing makes a great way to give more presence to a painting but would it cause it to be overpowering? Fourth, what color are your walls? With the deep rich tones we are using on our walls these days there are times that the wall itself serves to frame the piece. I give my customers choice by using "gallery wrap" canvasses. These are the canvasses which are stapled on the back thus allowing a painted edge. From a gallery owner perspective, it allows my customers to decide not only if they want something framed but it also keeps me from having to guess what style of frame would fit the perspective buyer's decor. It's a win/win situation.So yes, I have spent the last day or so getting some of my smaller pieces framed. The name of the piece shown is "Under a Golden Sky". It measures 6x12 unframed and 13x19 framed. Sells for $165 and is available from the website.
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